ABOUT ME

I'm an experienced design leader (and doer) with over 20 years of extensive experience building digital products and services for corporate enterprises and startups. I have led the strategy, design and execution of intuitive, user-centered experiences. I've built high functioning design teams, and coached/mentored individuals in all levels of their career. I partner with cross-functional stakeholders to develop a deep understanding of business goals, user needs, and best practices to deliver impactful solutions.

Genesys

Sr Director, Product Design

• Led and built a global team of designers and leaders through exponential growth
• Coached design managers, design leads, and early career hires via servant leadership
• Led the cultural transformation toward user-centered design practices & solutions
• Transformed design processes through the use of design thinking and design sprints
• Established design strategy and vision for Genesys Cloud product suite
• Earned top score for UX strategy & design via Forrester Wave Report
• Implemented comprehensive user research, testing & customer feedback programs
• Led Genesys Cloud design from idea to current +$1B SaaS Cloud Offering & 1M + Users

ChannelAdvisor

Design Manager

• Established unified design vision for SaaS e-commerce and advertising platform
• Iterative prototype development & testing throughout user-centered design process
• Crafted interactive models for complex e-commerce systems supporting digital retailers
• Optimizations through design innovations with qualitative & quantitative insights
• Generative research through interviews and on-site customer visits.

LeadIQ

Head of Design

• Coaching and mentoring a global team of designers and researchers
• Leading the cultural transformation toward user-centered design practices & solutions
• Transformed design and product processes through the use of design thinking
• Implemented user research, testing & customer feedback programs
• Established a design system, design language, and implementation strategy
• Leveraged AI to reduce friction, automate user tasks, and enable users for success
• Launched 3 new products to market with accelerated research and design practices
• Champion collaborative development with Product, Design, Engineering, and GTM teams

Cisco

Senior Product Designer

• Led UX digital global standards, best-practices & emerging technologies
• Led user interaction design transformation of Cisco’s Prime design system
• Created interactive models of complex systems for enterprise unified communications
• Crafted iterative product models & optimizations during user-centered design process

Active Web Group

Design Manager

• Led project planning & delivery of design, development & marketing initiatives
• Creation & optimization of $100K+ SEO, SEM & lead generation campaigns
• Design, develop, optimize & market client websites and digital products
• Vision, concept development & design of web-based email marketing application

ABOUT ME

EXPERIENCE

PREVIOUS ASSOCIATIONS THAT HELPED TO GATHER EXPERIENCE

Genesys

Sr Director, Product Design

ChannelAdvisor

Design Manager

LeadIQ

Head of Design

Cisco

Senior Product Designer

Active Web Group

Design Manager

EDUCATION

Bachelor's of Science, Biology

1996-2000

PORTFOLIO

PREVIOUS ASSOCIATIONS THAT HELPED TO GATHER EXPERIENCE

CONNECT WITH ME

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